Title: Brand Planning for the Pharmaceutical Industry
Author: Janice MacLennan
Publisher: Gower Publshing
Publication Date: 2006
Type: Hardcover
Condition: Very Good
Notes: Very Good green pictorial boards with white lettering along spine. Binding and hinges tight and square; Contents clean and unmarked. No dust jacket. 160 pp. 2006 reprint. Includes index. Sku: 042371